A personal injury firm website that answers the phone at 2am and routes the inquiry by case type
A personal injury firm website earns its keep by ranking for each injury type in each city the firm serves, and by getting the inquiry to the right intake person the moment it arrives, whatever the hour. We build one site with a page per case type, a page per office, and an intake router that sends every inquiry to the office and attorney who should take it.
What usually goes wrong for personal injury firms
- The site has one "Personal injury" page competing against every firm in the state instead of a page per case type per city.
- Inquiries land in a shared inbox after hours and are answered the next morning, by which time the person has called two other firms.
- Each office has its own website, so the firm competes with itself in search and the intake team cannot see the whole picture.
- The site is slow on mobile, where almost every injury search happens, and visitors leave before the inquiry form appears.
The pages your site will carry
Each one written answer-first for a specific search, each routing to the attorney and office that take it.
- Home
- Car accident cases
- Truck and commercial vehicle cases
- Slip and fall cases
- Medical negligence cases
- Wrongful death cases
- One page per office
- One profile per attorney
Three ways to run it
- Solo PracticeThe website, fully managed$137/ monthLive in 7 days
- Multi-AttorneyEverything, plus the AI Engine$297/ month + usageLive in 10 days
- Multi-OfficeEverything, plus the Content Engine$747/ monthLive in 15 days
Questions from personal injury firms
Can the site say we offer free consultations and work on contingency?
Yes, in the words your jurisdiction allows. We publish the consultation and fee terms you give us, on every case-type page and inside the intake router, and change them the same week if they change.
Does the intake router assess whether someone has a case?
No. It routes the inquiry and shows your consultation terms. It never comments on the merits, never estimates a value and never gives legal advice. Every screen says so.
How do you handle several offices covering different counties?
Each office gets a location page with its own map, attorneys and case types. Routing rules send an inquiry from a given county to the office you assign to it, and the AI receptionist on Multi-Attorney and above follows the same rules.
Will the articles make outcome claims?
Never. Articles explain how a type of matter typically moves, what to bring to a consultation and what to expect from the process, with sources cited and a not-legal-advice note on every one.
See it built for personal injury
From $137 a month, live in 7 days, build fee invoiced after launch. Book a demo, or email the studio and a person replies within one working day.